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ClearlyContacts.ca Rebrands as Clearly, Unveils New Vision for Company

Clearly is resolved to improve vision, productivity, and quality of life on a global scale.

Coastal Contacts, the world’s largest online eyewear retailer, announced today that it is rebranding ClearlyContacts.ca to Clearly, and unveiled its new vision for the company, comprising an ambitious broadening of scope and purpose. Clearly intends to be the leader in solving a globally under-addressed yet ubiquitous problem: preventable visual impairment and its enormous aggregated economic costs and impact on quality of life.

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Canada Can’t Ignore the Patent Troll

The Government of Canada last month introduced the 2015 federal budget, part of which included plans to modernize Canada’s intellectual property (IP) regime by amending the Patent Act, Trade-marks Act, and Industrial Design Act.

The new proposal brings IP back into the public spotlight. As we often see in the U.S. more so than at home, patent trolls – or more formally known as patent assertion entities (PAEs)– are feared because of their litigious, aggressive business strategies. As the Canadian government reforms IP, we must keep in mind the impacts of patent trolls before they begin attacking Canadian companies in court.

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