AdHack evolving into an Ad Marketplace

Posted by Rob Lewis

To celebrate Canada Day, Vancouver startup AdHack launched a new version of their site yesterday. The new site marks two bigs steps in the evolution of the People-Powered Advertising solution.

For the nerds out there, AdHack migrated from Drupal 5 to Drupal 6.

For everyone else, AdHack has added features to help both ad buyers and ad creators rock their respective businesses.

AdHack users will now notice two feedback mechanisms - Cred and Badges. Cred is simply reputation currency that you build up by doing good work. Badges are virtual badges that are displayed in your portfolio as rewards for achieveing milestones (selling an ad, etc.) on AdHack.

Most importantly, AdHack has moved yet another step closer to their ulitmate vision of being a marketplace for advertising creative. The new AdHack also includes more information on ads - media types, industry categories, location information, "For Sale" status, pricing, and client & product info to help match ads to the right buyers.

AdHack is part of the inaugural intake at Bootup Labs and is set to graduate in September 2009. Stay tuned.

Company:
AdHack
Website:
http://adhack.com
Location:
Vancouver, British Columbia, Canada

AdHack is a community and market for people-powered advertising. Anyone can create an ad. Anyone can buy an ad. Like an eBay for advertising, AdHack connects ad buyers and ad creators in a secure web environment, enabling community interaction and transactions. More specifically, AdHack creates a fast and authentic way for small and medium-sized enterprises (SMEs) to source advertising without the slow delivery,... more

Company:
Bootup Labs
Website:
http://www.bootuplabs.com
Location:
Vancouver, British Columbia, Canada

Bootup Labs is a seed accelerator in Vancouver, BC that helps founders and companies go "from concept to company." Bootup Labs recruits promising entrepreneurs and provides mentorship, ongoing support and office space to help define their business and, if required, secure venture financing. Companies receive $150k in financing. Focus exclusively on Internet based businesses including casual gaming, consumer... more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more




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