Allocadia has grown organically since launching its cloud software service in 2010, landing deals with leading enterprise chief marketing officers across diverse sectors. Last week they announced record-breaking growth to close 2012. The proceeds of the seed round will be used to continue building the team across key functions, as well as accelerating the company’s go-to-market investments.
Beehive Holdings' Nanon de Gaspé Beaubien-Mattrick joins cofounding identical twin sisters Kristine Steuart and Katherine Berry on Allocadia’s board.
“As a bootstrapped company, Allocadia has landed extraordinary global brands as customers, and made them happy, renewing customers,” explains Nanon de Gaspé Beaubien-Mattrick. “The team has executed very effectively, and now have aggressive growth plans to scale the business. Beehive is pleased to support two of Vancouver’s brightest young women entrepreneurs.”
Seed round investors also include Patrick Lor, cofounder of iStockphoto; Rasool Rayani and Geordie Henderson, cofounders of Metalogix; David Arnsdorf, founder of Neverblue; Norm Francis, ex-Chairman and CEO of Pivotal Corporation; and Don Mattrick, founder of Distinctive Software (acquired by Electronic Arts) and currently president of Microsoft’s Interactive Entertainment Business.