But perhaps its most impressive lead is tablet traffic, which far exceeds its marketshare, suggesting the iPad offers a friendlier and more engaging web experience for users.
According to Chitika's latest study, the iPad accounts for more than 91% of traffic from tablets. Even though this is down over 3% from a couple of months ago, it's still nearly 52 times more traffic share than the second-place Samsung Galaxy Tab, which is responsible for less than 2%.
Equally as remarkable as the iPad's success is the Kindle Fire's failure. Amazon's once white-hot Android tablet has now fallen behind Barnes & Noble's Nook tabet in web impressions, barely ahead of RIM's BlackBerry PlayBook. All three account for less than 1% of traffic tablet each.