Apple launches app store for Macs: Boom.
Today, Apple has launched an app store for its range of Mac products such as the iMac and Macbook Pro.
It's basically a Mac version of Apple's iPhone and iPad app stores, which, naturally, have been very popular. Apple splits revenue 30/70 between itself and developers. Some apps while be free; others priced, all as determined by the developer.
It's another revenue stream for Apple, and another potential income stream for app developers. It will also appeal to Mac users, who will now again access to thousands of new apps to power their software capabilities.
This sort of thing hasn't really been done with desktop computers too, which is surprising, given how simple the concept it. But it's definitely interesting: it boosts the functionality of a Mac for no upfront cost. It gives users the freedom to download niche software for a lot cheaper than most store-bought software suites.
Macs don't have a large percentage of the desktop user base, but its numbers are rising, particularly through Apple's popular laptop models. And this will only add nitro to the booming business; in fact, it's virtually guaranteed that rival PCs will copy the idea in an effort to remain competitive.
The Mac App Store is a natural cross-sell to its successful brothers, the iPhone and iPad app stores. And while, simply due to user bases, the Mac store is apt not to perform as well, it's a win-win for Apples, developers, and consumers alike.
Photo credit: TiPb.
