Apple's Big Event: MacBook Pro, Mac Mini, iMac, iPad Mini

CEO Tim Cook reports the following stats about Apple.

- Apple sold five million iPhone 5s in the opening weekend, the most new iPhones and smartphones overall sold by Apple in one weekend.

- Apple has sold three million iPods since the new ones came out last month.

- Apple already has 200 million devices running iOS 6 after just one month, the fastest upgrade rate "of any software in history that we're aware of."

- Consumers have placed 125 million documents in iCloud in the past year.

- Consumers have sent an incredible 300 billion iMessages in the past year.

- 28,000 iMessages are sent per second.

- There are 160 million active Game Center accounts. 

- Consumers have shared a staggering  70 million photos via Photo Stream in the past month.

- There are more than 700,000 iOS apps and 275,000 iPad apps.

- Consumers have downloaded a jaw-dropping 35 billion apps.

- Apple has paid developers $6.5 billion for iOS apps.

- Consumers have downloaded 400 million iBooks so far.

Tim Cook announces a new version of iBooks with continuous scrolling, iCloud integration, and social sharing. It's available now for free.

- The Mac has been outgrowing PC growth for six years in a row.

- Apple now has the number one desktop in the US and the number one notebook in the US.

Phil Schiller takes the stage to introduce a new iMac and MacBook. He reveals the new 13-inch MacBook Pro.

- It's 20% thinner at 0.75 inches.

- It weighs only 3.5 pounds, nearly one pound lighter than old version.

- It has a Retina display with reduced reflection and glare.

- Intel dual-core i7 processor.

- Seven hour battery life.

- Starts at $1,699 and begins shipping today. (Non-Retina MacBook starts at $1,199 still.)

Now Phil Schiller introduces the Mac Mini. "You knew there would be something with the word 'mini' in it during this presentation," he quips.

- Dual-core i5 with 4GB ram and 500GB HDD for $599.

- Quad-core i7 with two 1TB HDD for $999. Both versions ship today.

Next Phil reveals the new iMac. It's redesigned. Insanely thin.

- Improved display: thinner, full lamination design, plasama deposition process, 75% less reflection, individually calibrated.

- Eight pounds lighter than previous generation.

- Apple Fusion Drive option: 128GB of flash Storage with 1TB HDD fused together in a single volume that works automatically. It's also smart and decides which apps to run from which harddrive. It's nearly as fast as full flash storage.

- 21.5-inch iMac with quad-core i5 and 8GB RAM starts at $1,299. Starts shipping in November.

- 27-inch iMac with quad-core i5 and 8GB RAM for $1,799. Starts shipping in December.

Tim Cook takes the stage to talk iPad.

- Apple has sold 100 million iPads (in 2.5 years).

- iPad still owns 91% of web traffic on tablets. 9% is shared among the dozens and dozens of other competitors.

- iBooks Author available today as a free download.

Phil takes the stage once again. He discusses the fourth generation iPad.

- A6X processor that doubles performance and graphic performance while maintaining 10-hour battery life.

- Upgrades Facetime HD to 720p. Supports LTE data service.

- All the upgrades for the same price of $499.

Phil unveils the iPad Mini.

- 53% lighter than regular iPad. Weighs only 0.68 pounds. Thin as a pencil and light as a pad of paper.

- Available in white and silver, and black and slate.

- Screen size is 7.9 inches. Resolution is 1024x768 pixels for 162 pixels per inch; developers don't have to adjust their apps but this it is not a Retina display.

- Without being physically larger the iPad Mini's screen size is up to 35% larger than Nexus 7. And 49% larger for web surfing in portrait. And 67% larger for web surfing in landscape. 

- The iPad Mini will start at $329.

- Preorders begin this Friday.

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes and author of Tempest Bound. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys hiking, tennis, and martial arts. more

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