BC Lottery Corp moves forward with controversial mobile gambling app

Posted by Knowlton Thomas

The BCLC has made it clear it wants to bring its PlayNow online gambling website to samrtphones and tablets, but critics point out the dangers of addiction and the influx of young gamblers such a move could create.

Nonetheless, the lottery corporation this week put out a call to mobile app developers to test the waters of turning PlayNow into a mobile app. Its current website is not optimized for mobile devices.

NDP MLA Shane Simpson is worried that too many teenagers and young adults, who are the most common users of smartphones and heavy app downloaders, will get hooked on the convenience of PlayNow in moblle form and treat it like a game, not a real gambling scenario.

But the BCLC says it needs to meet the demands of its users, with CEO Michael Graydon describing the company as "not creating a channel" but rather "responding to a channel that exists today." He noted that illegally operated websites accessible in BC already have mobile apps, and the purpose of PlayNow is to attract users to legal gambling.

Vancouver, British Columbia, Canada

BCLC a Top Employer: We're proud that BCLC has been officially recognized as one of BC’s top 50 employers for the sixth year in a row. With a headquarters in Kamloops, B.C. and an office in Vancouver, we are actively hiring across various business units including Business Technology, Finance, eGaming, and more. Join us in our vision as we continue to provide exception entertainment through innovation in design,... more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more

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