BlackBerry Messenger to Come Preinstalled on Some Android Smartphones

Posted by Knowlton Thomas

The resurgence of BlackBerry Messenger continues.

The popular app, which had 20 million downloads in its first week after launching on Apple's iOS and Google's Android and now has more than 80 million active users worldwide, will soon come preinstalled on some Android devices, according to BlackBerry.

The Waterloo-based smartphone maker has secured deals with with OEMs from several regions overseas, including Africa, India, Latin America, and the Middle East. Beginning next month, Android smartphones from Be, Brightstar, Celkon, Evercross, IMO, Micromax, Mito, Snexian, Spice, Tecno, TiPhone and Zen will include BBM preinstalled.

“It is clear that smartphone customers see BBM as a must have app for active conversations," said Andrew Bocking, Executive Vice President for BBM at BlackBerry. "The uptake we have seen for BBM since the launch on Android and iPhone is amazing."

 

SEE ALSO: Hundreds of Former BlackBerry Workers Swarm Job Fair in Search of Employment

 

“We’re thrilled to be working with leading Android smartphone manufacturers from across the globe to help bring their customers the best out-of-the-box experience with BBM preinstalled," he added.

“BBM is incredibly popular in Indonesia and since it’s availability on Android, it’s become the must have messaging app for our customers," said Janto Djojo, Chief Marketing Officer at Evercross. "Mobile messaging is a top priority for Indonesian mobile users and BBM has long been the premium messaging brand."

“BBM is extremely popular in Africa and we know our customers will appreciate the ability to quickly access BBM on their Tecno devices and start connecting with friends and family. BBM is now a central component of our Android-based smartphone platform offering,” said Jason Liu, Marketing Director of Tecno Group.

For Canadians, whose Android smartphones won't come with BMM preinstalled, the app remains a free download from Google Play.

Company:
BlackBerry
Website:
http://www.blackberry.com
Location:
Waterloo, Ontario, Canada

Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry solution in 1999. Since then, BlackBerry products and services have continued to change the way millions of people around the world stay connected. With the launch of BlackBerry 10, we have re-designed, re-engineered and re-invented BlackBerry. Not only did we introduce a... more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more



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