Boxing Day Overrated? Canadians Say Pre-Christmas Deals are Just as Good

Posted by Knowlton Thomas

It's a longstanding tradition to hit the malls on Boxing Day, as if we all didn't get enough presents on Christmas.

But according to a new survey, Canadians are finding this year that the pre-Christmas deals are just as hot as Boxing Day blowouts past.

Data from RetailMeNot.ca suggests that 63% of Canadians find pre-Christmas deals "to be just as good as Boxing Day or better, and that 70 % of Canadians think Boxing Day deals are "overrated." Regardless, 56% still plan to shop on Boxing Day this season.

"It's becoming more common for retailers to offer pre-Christmas deals to keep sales strong throughout the entire holiday season," explains Angela Self, cofounder of Smart Cookies.

Of those surveyed who plan to shop on Boxing Day, 45% plan to spend $100 or less; 31% will be shopping for apparel while 27% will be looking to buy electronics; and 50% of shoppers plan to spend the same or less than last year.

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more



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