BroadbandTV raising funds, awareness, for cancer research

Posted by Liam Britten

BroadbandTV wants you to multitask. They want you to watch their videos. They want you to give to cancer researchers. And with their VISO Give on-demand video channel, doing one means doing the other.

This online video channel broadcasts messages from charitable and non-profit partners, increasing the viewers’ awareness of them. As well, the VISO Give channel gives a share of the channel’s advertising revenue to the non-profit partners.

Since World Cancer Day was last Friday, February 4th, charities committed to fightiung the disease have been a major recipient of VISO Give’s efforts. Livestrong, Coast to Coast Against Cancer and the Make-a-Wish Foundation are all on the receiving end of BroadbandTV’s fundraising efforts.

“We're excited to leverage this program for the benefit of World Cancer Day,” said Shahrzad Rafati, founder and CEO of BroadbandTV, in a press release. “We want to create exposure and generate donations for important causes such as Cancer.”

To check out the VISO Give channel, click here.

Company:
BroadbandTV
Website:
http://www.bbtv.com
Location:
Vancouver, British Columbia, Canada

BroadbandTV (BBTV) is an innovative media and technology company that drives success for online video creators by leveraging its proprietary technology and massive online reach. Operating one of the world’s largest entertainment networks on YouTube, BBTV has developed some of the most advanced and innovative technologies in the online video space: VISO NOVI, for detecting and managing fan uploaded content and VISO... more


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Liam Britten

Liam Britten

Liam Britten is a writer and editor with a journalism background operating out of Vancouver. In addition to his work at Techvibes, he has been published in student publications across Canada, as well as local newspapers such as The MapleRidge-Pitt Meadows TIMES and The Langley Advance. An aficionado for the finer things in life — such as video games and sports — Liam is plugged into the tech... more



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