In October 2009 Ph03nix New Media launched Canada's first iPhone development fund to promote the creation of iPhone applications. Since then the market for iPhone applications has exploded, and Ph03nix New Media is seeing the payoff with Big Stack Studios' Sigma for the iPhone.
The puzzle game has been a hit for the start-up studio, with a marketing push by Apple who featured the app in its New and Notable section of the iTunes App Store. The game has reached #16 in the Canadian App Store and #17 down in the United States.
An addictive puzzler, the game manages to emulate the addictive qualities of Bejewled or Tetris, prompting players to shoot coloured blocks back and forth across the screen in order to match sets of three.