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Canadian Newspaper Rep ditches Online

Posted by Rob Lewis on Thu, August 21, 2008 12:41 PM · Filed under Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo · Comments

In the face of a slowing economy, Canadian Primedia - the largest independent daily newspaper rep house in Canada - has axed its online division sales team. Primedia represents over 42 daily and weekly newspapers and approximately 27 consumer magazines. Their Online Division was launched in early 2008 and represents for over 40 websites that reaches 3.7 million unique visitors each month.

Hasn't Primedia management read all the reports that online advertising will be resilient to an economic downturn?

 
Company:
Canadian Primedia
Website:
http://www.primediasales.com
Location:
Toronto, Ontario, Canada

Canadian Primedia is the largest independent daily newspaper rep house in Canada. We are a new company born from strong roots. The principals have... [more]

 

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Rob Lewis
Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not blogging on...[more]

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