Love him or hate him—and tens of millions passionately do both—Canadian pop superstar Justin Bieber is everywhere.
One of those places is the internet. He has the second-most-followed account on Twitter in the world with nearly 29 million followers. And now he can also put Internet Troll on his web-friendly resume.
Yesterday morning, media started reporting that Biebs had his laptop and camera stolen at a concert in Washington State. "Yesterday during the show me and my tour manager josh had some stuff stolen. really sucks. people should respect other’s property,” he lamented via Twitter.
Rumours of possible nude pictures surfaced and triggered a social media storm of teenage fan girls and frenzied news outlets trying to find out more. Then the alleged thief appeared on Twitter and threatened Justin, to which he replied, "no matter what you have and what you post tomorrow i know my fans wont leave me."
Gawker pretended to have the nude photo and "leaked" it, only it was an obvious fake. And then it happened.
The "thief" unveiled what it had stolen: nothing. Except… a music video? Indeed, the whole thing was an elaborately orchestrated hoax on media and beliebers to hype up Justin's latest single featuring Nicki Minaj called "Beauty and the Beat." Trolled to the max, folks.