Canadian Presence at Game Developers Conference Up 50%; Canada Branded as 'Game Nation'

by Techvibes NewsDesk

The Canadian Interactive Alliance has announced that attendance from Canadian companies at Game Developers Conference in the U.S. is up 50% from 2011. This is the strongest Canadian presence at GCDC ever, CIAIC noted.

“The Canadian presence at this year's conference is astounding,” said CIAIC president and CEO Ian Kelso. “In the middle of this recession, our games industry continues to defy expectations. Canada is well-known internationally for its large-scale blockbuster studios such as Ubisoft and Electronic Arts, but the real story this year is the fast-growing number of smaller, independent game studios finding mainstream success.” 

CIAIC has partnered with the Department of Foreign Affairs and International Trade Canada, as well as with Telefilm Canada, to coordinate Canada’s presence at GDC. They have created "Game Nation" as a bold brand for our country's games industry.

"Canada is a world centre for game production, so we wanted to reflect that in the branding," explained Ian. "Game Nation is prominently featured at GDC on 20,000 delegate badges and throughout the CIAIC's other GDC initiatives such as co-organizing the Canada Business Lounge, the Canadian presence at the GDC Play showcase for emerging developers, and hosting the Canada Networking Reception."

Canadian Interactive Alliance
Ottawa, Ontario, Canada

In June 2005, associations from across Canada announced the official formation of the Canadian Interactive Alliance / Alliance Interactive Canadienne (CIAIC). Comprised of the eight largest new media associations in Canada, the group emerged after two days of meetings at VIDFEST, the International Digital Media Festival held in Vancouver, B.C. The meetings represented a critical milestone in... more

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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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