Canpages acquisiton of ZipLocal finalized, battle for local continues

Posted by Rob Lewis

Vancouver's Canpages Inc. announced last month that they had an agreement to acquire the assets of ZipLocal.ca from JLA Ventures.

The acquisition of the online business search directory will be finalized this month and see Canpages' advertiser base grow by more than 2,300 new customers and expand its reach to the 695,000 unique visitors who conduct more than 3.2 million searches on the ZipLocal.ca website each month.

As Greg Sterling points out, we've got a serious battle for local traffic underway with Canpages mounting a charge for it's larger rival Yellowpages.ca. But don't forget about Yelp, Transcontinental's well-funded Weblocal.ca, and of course the search engines which aren't going away anytime soon.

The agreement to acquire ZipLocal.ca represents the second major directory acquisition for the company in less than six months - they acquired EXZ Finder Phonebooks in February.

Company:
Canpages
Website:
http://www.canpages.ca
Location:
Vancouver, British Columbia, Canada

Canpages is Canada's fastest growing local search company. Providing a multimedia platform that focuses on relevant, local results, Canpages offers many choices with online, print and mobile options. Canpages.ca is Canada’s national online directory for local business and residential searches. In excess of 3.5 million unique visitors come to visit the site every month with their local search requests. Rich and... more

Company:
ZipLocal
Website:
http://ziplocal.com
Location:
Toronto, Ontario, Canada

ZipLocal is the difference between getting advice from the phone book vs. your trusted friends and neighbours. ZipLocal makes it easy to find what you want in the neighbourhood or city you need it… from the most broad to the most specific searches. ZipLocal puts the consumer experience first, from the site design to the relevancy of business search results. Formed in August 2006 from the merger of redCity Search... more

Company:
Yelp
Website:
http://www.yelp.com
Location:
San Francisco, California, United States

Yelp is the fun and easy way to find, review and talk about what's great (and not so great) in your world. You already know that asking friends is the best way to find restaurants, dentists, hairstylists, and anything local. Yelp makes it fast and easy by collecting and organizing your friends' recommendations in one convenient place. more

Company:
weblocal.ca
Website:
http://www.weblocal.ca
Location:
Montréal, Québec, Canada

weblocal.ca is a local search company offering research and information about businesses in Canada. Information has been collected from throughout the Internet about businesses. Users can go to weblocal.ca and read reviews and information or submit their own ratings and reviews. Users can also connect to neighbours and get recommendations, view and upload videos and pictures, and more. more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more



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