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Canpages acquisiton of ZipLocal finalized, battle for local continues

Posted by Rob Lewis on Fri, July 17, 2009 10:34 AM · Filed under Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, Atlantic-Canada , Social Media, Mobile · Comments

Vancouver's Canpages Inc. announced last month that they had an agreement to acquire the assets of ZipLocal.ca from JLA Ventures.

The acquisition of the online business search directory will be finalized this month and see Canpages' advertiser base grow by more than 2,300 new customers and expand its reach to the 695,000 unique visitors who conduct more than 3.2 million searches on the ZipLocal.ca website each month.

As Greg Sterling points out, we've got a serious battle for local traffic underway with Canpages mounting a charge for it's larger rival Yellowpages.ca. But don't forget about Yelp, Transcontinental's well-funded Weblocal.ca, and of course the search engines which aren't going away anytime soon.

The agreement to acquire ZipLocal.ca represents the second major directory acquisition for the company in less than six months - they acquired EXZ Finder Phonebooks in February.

 
Company:
Canpages
Website:
http://www.canpages.ca
Location:
Vancouver, British Columbia, Canada

Canpages is Canada's fastest growing local search company. Providing a multimedia platform that focuses on relevant, local results, Canpages offers... [more]

 
 
Company:
ZipLocal
Website:
http://ziplocal.com
Location:
Toronto, Ontario, Canada

ZipLocal is the difference between getting advice from the phone book vs. your trusted friends and neighbours. ZipLocal makes it easy to find what... [more]

 
 
Company:
Yelp
Website:
http://www.yelp.com
Location:
San Francisco, California, United States

Coming soon.Yelp is the fun and easy way to find, review and talk about what's great (and not so great) in your world. You already know that asking... [more]

 
 
Company:
weblocal.ca
Website:
http://www.weblocal.ca
Location:
Montréal, Québec, Canada

weblocal.ca is a local search company offering research and information about businesses in Canada. Information has been collected from throughout... [more]

 
 
Company:
Yellow Pages Group
Website:
http://www.ypg.com
Location:
Montréal, Québec, Canada

Yellow Pages Group (YPG) is Canada’s leading performance media and marketing solutions company. The Company serves approximately 370,000 local... [more]

 

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Rob Lewis
Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not blogging on...[more]

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