Canwest announced today a partnership with Chicago-based ShopLocal which will see Canwest as the exclusive supplier of ShopLocal products and services in Canada.
“The most exciting element of this partnership is that it delivers great benefit to both retailers and consumers,” said Derek Mah, General Manager Online Classifieds and Retail, Canwest Digital Media. “Canwest can now offer Canadian advertisers this exceptionally effective tool to get local deals to local markets through multi-channel distribution. And it’s a great way for consumers to research and discover weekly and daily specials from the stores in their neighbourhoods”.
The ShopLocal Canadian site will bring together content from SmartCirculars (online flyers) as well as from display ads placed in Canwest newspapers across the country. All of this content will be searchable by shoppers on canada.com and Canwest newspaper websites as well as on sites such as Facebook, Myspace, Lycos, Local.com and more through Canwest’s partnership with Oodle.
To access ShopLocal in Canada, visit one of these newspaper website: Vancouver Sun, Vancouver Province, Victoria Times Colonist, Calgary Herald, Edmonton Journal, Leader Post, The Star, Montreal Gazette, Ottawa Citizen, or Windsor Star.
Canwest is Canada's leading international media company. Representing a portfolio of world-class brands, the Company creates and distributes some... [more]
Rob Lewis
Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.
His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University.
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