Chango completes $1.4 Million Series A financing and opens NYC Office

Posted by Rob Lewis on 2010-06-30 10:35:00 AM

Toronto-based Chango announced today the completion of their $1.4 million Series A financing with the addition of Metamorphic Ventures and Geoff Judge.

Chango's search targeted advertising product promises to help website publishers better monetize their sites by differentiating between search traffic and regular loyal readers. Visitors arriving from search enginres are shown highly relevant advertising based on their past search queries whereas direct navigation regular readers are shown only content they have come to expect from the publisher.

Today's financing builds on Chango's existing investor syndicate that includes iNovia Capital and Extreme Venture Partners. Chango completed a $750K series A financing in October 2009 led by iNovia with participation from Extreme Venture Partners.

Chango was founded by serial entrepreneur Chris Sukornyk.

Sukornyk co-founded The X-Stream Network which became Europe’s fastest growing Free ISP. X-Stream was sold in March 2000 to LibertySurf for US $75 Million. More recently, Mr. Sukornyk co-found Bubbleshare, a consumer focused photo sharing web application which was sold to Kaboose and is now defunct. In addition, Mr. Sukornyk founded Fivelimes, a green focused social-shopping site that was recently sold to Avid Life Media.

Company:
iNovia Capital
Website:
http://www.inoviacapital.com
Location:
Montréal, Québec, Canada

iNovia Capital is one of Canada’s premier managers of seed and early-stage venture capital funds, with operations in both Eastern and Western Canada. We combine access to innovative technologies, deal-structuring experience and a rigorous investment philosophy to build successful companies that deliver returns. Whether in information technology, life sciences or cleantech, we seek out companies that have global... more

Company:
Extreme Venture Partners
Website:
http://www.extremevp.com
Location:
Toronto, Ontario, Canada

Extreme Venture Partners is focused on providing early stage venture capital. We recognize that sometimes all that is needed to propel a good idea into greatness is a small amount of funding and support from a seasoned team of technology and business alumnus. We bring together the agility and eagerness of an angel investor with the structure and support of venture capitalists. more

Company:
Chango
Website:
http://www.chango.com
Location:
Toronto, Ontario, Canada

Chango™ is a Demand Side Platform for search marketers. Chango delivers them new customers using our proprietary search retargeting platform which targets display ads to users based on their recent search activity on Google, Yahoo!, Bing and more. Simply import your keywords and our Real Time Bidding platform serves dynamic display ads across the major ad exchanges. more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can... more



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