Cheaper Tablets Force Ereader Prices Down; Kobo Now as Low as $99

Posted by Techvibes NewsDesk

At $500, the iPad never encroached on ereader terriority. But at $200, the Amazon Kindle Fire is doing just that, not to mention RIM's BlackBerry PlayBook's $199 sales.

It wasn't long ago that some ereaders were over $300. But today, this is a riduculous notion, with full-featured tablets hovering in that price range. As a result of this new competition, ereader prices have dropped.

Among the devices getting their price tags altered is the Canadian-born Kobo, which can now be had for as little as $99. Kobo didn't change the price of its Vox though ($199), a mobile device that sits on the fence between reader and tablet. While it doesn't use e-ink technology like a pureblood ereader, the Vox is a 7-inch device with a distinct focus on maximizing the reading experience.

Company:
Kobo, Inc.
Website:
http://www.kobobooks.com/
Location:
Toronto, Ontario, Canada

Kobo is a global eReading service backed by majority shareholder Indigo Books & Music, Borders Group, REDgroup Retail, and Cheung Kong Holdings. Kobo believes consumers should be able to read any book on any device. With a catalog of over two million eBooks, and an open platform, Kobo enables retailers, device manufacturers and mobile operators to bring the joy of eReading to customers everywhere. For more... more


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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more



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