Check in with your favourite NHL hockey team with Foursquare

Posted by Techvibes NewsDesk

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Maybe the National Hockey League saw the success that Jonathan Sinden was having with Foursquare and other social media tools.  Jonathan is in charge of all things social media for the Maple Leafs Sports and Entertainment empire which includes the NHL's Toronto Maple Leafs.

Jonathan has been known to visit fans in their seats with a box of popcorn and a pop for people who "check in" to the Air Canada Centre during a Leafs game.

Yesterday, the NHL announced that they were dedicated to being on the social networking site full-time.  According to their press release:

The NHL, named among the top social brands in the world by Vitrue, has integrated Foursquare, one of the leading location-based social networking services, as a key component of its social media strategy, which seeks to shorten the distance between the League and its fans by interacting with them on their favorite sites such as Facebook, Twitter and YouTube.

Throughout this season, fans who check-in at NHL venues will be able to access tips and facts featuring memorable moments in NHL history, as well as other unique content, discounts, incentives and rewards. 

Company:
Foursquare
Website:
http://playfoursquare.com/
Location:
Seattle, Washington, United States

We're all about helping you find new ways to explore the city. We'll help you meet up with your friends and let you earn points and unlock badges for discovering new places, doing new things and meeting new people. more


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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more



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