CIX Top 20: GlassBOX Television

Posted by Rob Lewis

GlassBOX Television co-CEO Raja Khanna is up next at the CIX Top 20. GlassBOX should be familiar as our own Eric Floresca covered them last week.

Glassbox TV’s Co-CEO Raja Khanna wanted to make a media company that as relevant to the new consumer specifically those 18-34 years. These are people who have lived in the digital age and whose media consumption habits differ from previous generations.

Raja thinks that for many in this age group there is “no relevant content on television.” Glassbox TV is about content that can go from one platform to another. They understand that this group do not just consume media they are also create it. Glassbox TV provides this group with better tools to create great content and will help them promote and distribute it to any platform.

According to Khanna, Glassbox TV wants to be the next CHUM and they're on their way with four year-old BITE Television -  Canada’s first interactive television station.

In June 2008, GlassBOX raised $5 Million from multiple investors including JLA Ventures' John Albright who is ironically an Expert Commentator today and on GlassBOX's Board of Directors.
Company:
Glassbox TV
Website:
http://www.glassbox.tv
Location:
Mississauga, Ontario, Canada

GlassBOX Television Inc. is being built to own and operate cross-platform digital broadcast and VOD channels. There is a twist. GlassBOX is run by a couple of veteran Internet guys who are focused on making use of new technologies to engage our audiences and to deliver our channels and content across the globe in innovative ways. GlassBOX operates out of a 17,000 square foot studio near Toronto, Canada, where... more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more



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