Club Penguin Cofounder Steps Down After Five Years at Disney

by Rob Lewis | Startups

Club Penguin cofounder Lane Merrifield has decided to step down five years after the Kelowna-based company was acquired by Disney.

In a note sent to employees earlier this week, Merrifield wrote a heartfelt letter.

“Our team has grown Club Penguin from a simple idea to being the largest global virtual world for kids for seven straight years while maintaining a significant profit margin. I am incredibly proud to have been a part of Club Penguin, and I know that it will continue to grow and thrive. Like many entrepreneurs though, there comes a time when the desire to create something new outweighs the comfort of what’s known and for me that time has come."

As a cofounder of Club Penguin, Merrifield started the virtual world seven years ago, selling to Disney in 2007 for a rumoured $700 million. Club Penguin says nearly 200 million accounts have been created to date and that one million kids log in daily.

According to Accelerate Okanagan, Merrifield will be joining FreshGrade, a cloud-based educational assessment tool teachers can use to figure out how a student learns. He will be joining Steve Wandler, CEO and founder of Metabridge, on this new startup project.

Club Penguin

In March of 2005, New Horizon Interactive set out to create an online world for kids where they could safely play games, have fun and interact. As parents and Internet specialists, New Horizon''s owners wanted to develop a place they’d be comfortable letting their own kids visit. The Club Penguin team got to work, consulting with educators, law enforcement representatives and other parents,... more

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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more

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