ComScore: RIM on Brink of Losing Number One Spot in Home Country

Posted by Knowlton Thomas

Research In Motion has done a much better job of maintaining its smartphone marketshare in Canada than in the U.S. Here, it's still number one. But even on home soil, its lead is being seriously threatened.

Market tracking firm ComScore's latest report states that RIM's top spot is "tenuous at best" - the company's market share of 32.6% is only marginally greater than Apple's, at 31.2%. And even Google, with its Android platform, is gaining ground on RIM: it now accounts for 27.8% of Canada's smartphone market.

In fact, ComScore says that most of RIM's lost marketshare is going to Android: “Over the past six months, RIM has lost sixpercentage points of market share with most of it going to Android." But the firm also believes that the new CEO, Thorsten Heins, signals real change in the company.

But keeping its lead in Canada is only one concern for RIM. It's dropped to third spot in the U.K., and it's share in America plunged from 42% to 16% in about a year. And across Europe, iPhones and Androids are outselling BlackBerrys.

Photo: CBC

Company:
BlackBerry
Website:
http://www.blackberry.com
Location:
Waterloo, Ontario, Canada

Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry solution in 1999. Since then, BlackBerry products and services have continued to change the way millions of people around the world stay connected. With the launch of BlackBerry 10, we have re-designed, re-engineered and re-invented BlackBerry. Not only did we introduce a... more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more




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