Demand Media acquires liveblogging tool CoverItLive from Toronto

Posted by Rob Lewis

Demand Media has acquired liveblogging tool CoverItLive, according to a report by TechCrunch this morning. The company has not disclosed the terms of the deal, but our sources place the purchase price at just under $5 Million.

This acquisition comes two months after Demand Media went public for $112.5 million. Demand Media was founded in 2006 by former MySpace chairman Richard Rosenblatt, and is parent company to how-to website eHow.com and domain name registrar eNom.

Since its release in late 2007, CoveritLive has been used by thousands of writers to engage millions of readers around the world. It is actively used both by bloggers as well as those in mainstream media. By providing easy to use, web based software, CoveritLive has quickly gained use around the world by publishers looking to improve their coverage of breaking news, interact with readers and create engaging events for audiences both large and niche.

From niche events like chess tournaments in Germany or local elections in London, to marquee events like the NFL Draft and American Idol, CoveritLive powers live events with social engagement for thousands of digital destinations around the world.

The acquisition comes two years after Demand Media made a strategic investment in Toronto's CoverItLive. Well-known investor and entrepreneur Paul Kedrosky is also an investor in CoverItLive.

CoverItLive's CEO Keith McSpurren was included on Techvibes Digital Media People to Watch List for Ontario in 2010.

Company:
CoverItLive
Website:
http://coveritlive.com
Location:
Toronto, Ontario, Canada

Since its release in late 2007, CoveritLive has been used by thousands of writers to engage millions of readers around the world. It has been well received by traditional bloggers as well as those in mainstream media. Our users are finding millions of usage occasions from niche events like chess tournaments in Germany or local elections in London, to marquee events like the NFL draft and American Idol. Before... more


Similar Posts


blog comments powered by Disqus

Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can... more



Who's Hiring



Recent Comments

Powered by Disqus