Don't be late to the party: Mobile payments matter, says KPMG

Posted by Knowlton Thomas on 2011-10-07 4:02:00 PM

KPMG recently revealed the results of its extensive 2011 Mobile Payments Outlook and they show a promising future for the emerging technology.

In the report's executive summary, 6 trends or statements are highlighted.

1. Mobile payments will matter. 58% of companies have a mobile payments strategy in place today and half of those are already offering a mobile payments service.

2. Mobile payments are preparing to go mainstream. 1 in 5 respondents say that mobile payments are very important today. 54% believe that mobile payments will be important in 2 to 4 years.

3. Mobile payments will take multiple forms. From the wallet and m-banking to contactless card systems and online payment systems, there are many exciting payment opportunities.

4. Convenience and availability will drive success. Respondents agreed that these two factors are the key advantages.

5. Security is the prime impediment. Security is critical where customers’ money is at stake.

6. The mobile payments ecosystem will be rich and dynamic. Irrespective of which industry the respondent’s business is in, they believe that many other industries will play an important role. While companies deem technology companies and retailers less influential, new business models driven by these sectors are changing the game at a fast pace.

If you want to delve deeper into mobile payments, check out KPMG's full report here, filled with valuable statistics and information.

Company:
KPMG LLP
Website:
http://www.kpmg.ca
Location:
Vancouver, British Columbia, Canada

KPMG LLP, the audit, tax and advisory firm (kpmg.ca), a Canadian limited liability partnership established under the laws of Ontario, is the Canadian member firm of KPMG International Cooperative (“KPMG International”). KPMG International’s member firms have 140,000 professionals, including more than 7,900 partners, in 146 countries. The independent member firms of the KPMG network are affiliated with KPMG... more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more



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