Edmonton Facebook Ad Platform Acquired

Posted by Rob Lewis

PaidContent.org reported yesterday that Edmonton-based Facebook Ad Platform Cubics has been acquired by behavioral targeter AdKnowledge.

Cubics was one of the first advertising networks designed specifically for Facebook and continues to be a leader displaying more than 200 million ads per week. Cubics represents the ad inventory on over 500 application developers within the Facebook community and serves thousands of small business advertisers. Aside from its Facebook focus, Cubics has started to support ads on Friendster and expects to roll out services related to Bebo and other OpenSocial networks in the next few weeks.

Dwayne Lafleur, Founder of Cubics, said: "We are excited about combining our business with the Adknowledge platform as the social advertising space grows. In addition to Facebook, we are now supporting Friendster and plan to support Bebo in the coming weeks. With the announcements by MySpace and others, we are excited about the potential of remaining the leading ad network for application developers."

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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more



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