Euro 2012: A Twitter Story

Since Twitter took off a couple years ago, one of the most tweet-heavy sports has been football (occasionally referred to as "soccer" in North America), perhaps because of its worldwide appeal and exceptionally enthusiastic fans. 

The UEFA European Football Championship is one of the sport's most widely anticipated tournaments, so it's not surprise that the event lit up the Twittersphere across the globe. To highlight this, TheScore crafted an infographic with some interesting social media statistics surrounding Euro 2012.

For example, fans of Spain, the winning team, unsurprisingly tweeted the most—more than 870,000 times throughought the tourney—but England fans, whose team was eliminated rather early in the quarterfinal, managed a close second place with 850,000.

Goals garnered over 450,000 tweets, while refereers were the topic of discussion more than 70,000 times. Diving, one of the controversies of the sport in the modern day, was relatively quiet with just 10,000 tweets.

LeBron James, an NBA all-star, managed the most retweeted Euro 2012 tweet by far—nearly 10,000 RTs and over 1,000 favourites—thanks to the combination of his massive following and broadly appealing message: "Congrats to Spain on winning."

Check out the rest of the stats in the TheScore's infographic below.

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Twitter is a privately funded startup with offices in the SoMA neighborhood of San Francisco, CA. Started as a side project in March of 2006, Twitter has grown into a real-time short messaging service that works over multiple networks and devices. In countries all around the world, people follow the sources most relevant to them and access information via Twitter as it happens—from breaking... more

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theScore’s mission is to provide a full digital service to sports fans, delivering a personalized user experience across all major mobile platforms through our mobile apps and website. Users are provided with a comprehensive, customizable service that dispenses real-time sports news, scores, fantasy information and alerts, alongside compelling, relevant content that allows for seamless social... more

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Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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