F5 Expo to host Malcolm Gladwell and Start-Up Alley

by Rob Lewis

In September we reported that the longstanding Massive Technology Show was rebranding as the F5 Expo and bringing Malcolm Gladwell to Vancouver to keynote in April 2010.

With the event just over three months away, the panel discussion and workshops are taking shape and Gladwell is scheduled to present a talk labeled Outliers & Social Media.

While the overall goal of event is to provide attendees with the best content on social media, search marketing, mobile applications, and future trends, there will still be a traditional tradeshow that allows exhibitors to show off their ware to what promises to be a massive audience.

In an effort to get more tech start-ups out for the tradeshow, organizers are offering a heavily discounted rate for new companies to grab a table top in their Start-Up Alley.

We recognize that marketing budgets can be tight when you’re a newbie and for this reason, we are offering start-ups an unheard of discount to exhibit at the show (Regular rate: $2495, “Start-Up Alley” rate only $500!).

The offer is exclusive to the criteria below and will only be given to 20 companies.


  • 5 employees or less
  • $300,000 or less in revenue
  • 2 years or less in business
  • Tip: We’re looking for companies who --

  • Have interesting business technologies
  • Are passionate about what they do and will bring that passion to the show
  • Will help us promote the show to their network
  • Have a cool technology that we can implement/showcase at the event
  • If your start-up is interested in taking advantage of this promotion, I suggest you send a note to Nels Agerbo at the F5 Expo to learn more asap.

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    Rob Lewis

    Rob Lewis

    Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more

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