Facebook Highlights Canadian Startup as One of World's Most Innovative Open Graph Developers

by Rob Lewis

Yesteray, Facebook revealed that it has reached one billion active users, among other milestones. That's a lot of users.

With a billion users, this multi-billion-dollar social network is as big as they get—but it couldn't have gotten this far without developers building on the company's platform.

Knowing this, Facebook took the time to highlight a select few, showing off how they're making a difference. Among the five highlighted, one was a Canadian startup by the name of Fundrazr.

We've been talking about this Vancouver-based startup since 2009 when they launched at TechCrunch 50 DemoPit. Now Facebook is praising them for being "particularly innovative" in their use of Open Graph.

"FundRazr is a social fundraising app that helps people collect funds for cause-related campaigns," Facebook says of the Canadian company. "Fundrazr launched its Open Graph website integration with Comment, Donation and Milestone actions. The Comments action resulted in a six-fold increase in referral traffic to the app. Fundrazr later added the built-in Like action, which led to a 30X increase in total referrals and a 60X increase in story impressions."

Vancouver, British Columbia, Canada

Fund anything with FundRazr™ Campaigns - the social fundraising platform for everyone. Get your cause noticed and funded with the crowdfunding app that reaches more people and raises more money. FundRazr™ Campaigns have raised over $60 million for personal fundraisers, teams, artists, entrepreneurs, politicians and non-profits like Save the Children and the Tiger Woods Foundation. Create a... more

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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more

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