Posted
by Soniya Monga
on Tue, March 16, 2010 8:33 AM
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Toronto , Web 2.0, Events, Social Media ·
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In the context of worldwide consumption patterns, females comprise 80% of the decision making behaviours and actions in a household. If this is the case, then we are surely losing a large part of the market share and focus on this portion of the population as a whole. Enter Jill Nykolitan,...
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Posted
by Soniya Monga
on Tue, March 16, 2010 7:27 AM
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Toronto , Web 2.0, Social Media, Digital Media ·
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With the emphasis on understanding the highly integrated environment that surrounds us, it’s no wonder that during the wide array of anticipated technology and marketing conferences of the year, the decisive notion that the 'future is now' is more relevant than ever.
As far as marketing strategies are understood in a highly digitized environment, it’s...
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Posted
by Soniya Monga
on Mon, March 1, 2010 11:52 AM
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Toronto , Web 2.0, Events, Social Media ·
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If there was ever a pivotal moment to attend an event like "The Art of Marketing," the future is calling, and the time is now. With inherent changes and questions facing consumers, strategists, and leaders alike, it's never been a better time to evaluate the current scope of the marketing discipline...
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Posted
by Soniya Monga
on Thu, February 25, 2010 12:05 PM
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Toronto , Events, Social Media, Digital Media, Mobile ·
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Mobile is no longer a choice but necessity. Slated as "the next big thing" in the world of the marketing mix, mobile has long been touted as the up and coming factor that will differentiate the consumer and business marketing game on an inherent level. The Canadian Marketing Association is bringing...
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Posted
by Soniya Monga
on Tue, February 23, 2010 6:48 AM
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Toronto , Events, Social Media ·
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In the last six months I've heard Mitch Joel speak to an engaged crowd on more than a few occasions. Each time, a different setting, audience and demographic and each meeting I walk away with something intently unique that I did not necessairly understand before. Tonight, #TTT (Third Tuesday Toronto) presents...
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Posted
by Soniya Monga
on Mon, February 22, 2010 3:24 PM
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Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, Atlantic-Canada , Events, Social Media ·
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Microsoft Canada is presenting Ignite your coding; a program designed for technical professionals, to help in support with career development, practical skills and business development resources all in one place. For developers, currency is strengthened in staying relevant within the market place and engaging in new technologies that create meaningful experiences that can deliver. ...
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Posted
by Soniya Monga
on Wed, February 17, 2010 1:23 PM
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, Events, Social Media ·
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The digital narrative can be explained as an evolutionary process, just like any young and yet to be established phenomenon. Enter Steve Woods, CEO of Eloqua. It was an enlightening discussion on the future of marketing in a highly digitized world at the Ivey Centre in Toronto, when Woods, author...
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Posted
by Soniya Monga
on Thu, February 11, 2010 8:58 AM
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Filed under
, Awards, Web Development ·
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Microsoft Canada has recently launched its 3rd annual Blue Sky innovation awards, aimed at ISVs, Developers and Software/Web start-ups.
According to Microsoft Partner Marketing Manager Carmen Xiao:
The objective of this award is to recognize innovations either break with conventional processes or go beyond marginal improvements in existing products. We want to...
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