Big news in the mobile world today - Google has acquired mobile ad platform AdMob.
It's a huge win for AdMob's early investors (Sequoia Capital and Accel Partners) but as AdMob Founder Omer Hamoui points out online today, it's an even bigger win for the mobile industry.
This morning we announced that AdMob has signed a definitive agreement to be acquired by Google. I'm obviously excited, and not only for our customers, partners, and employees. I'm excited because I believe this will be an important moment for everyone involved in producing, consuming, or monetizing engaging products on mobile. The truth is that the mobile industry has had no shortage of creative energy, amazing products, and talented entrepreneurs. But until now, it has always felt like those of us involved in this space played second fiddle to our online brethren. I believe that time is over.
Google is equally excited about the acquistion and has written its own blog post announcing the deal as well as published a web page to explain the benefits of the AdMob acquisition.
AdMob is the world’s largest mobile advertising marketplace, offering solutions for discovery, branding and monetization on the mobile web.... [more]
Rob Lewis
Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.
His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University.
When not blogging on...[more]
