Google May be Acquiring Cross-platform Messaging App WhatsApp for Close to $1 Billion

According to a new report from Digital Trends, software giant Google is currently negotiating a deal to acquire WhatsApp for "close to $1 billion."

The deal began "four or five weeks ago," the article reports, with sources suggesting that WhatsApp is "playing hardball" and holding out for a higher price.

RELATED: Discover New Friends on WhatsApp Through Canadian-made Mobile App Jingu

Aside from some legal controversy in Canada surrounding the app's privacy methods, WhatsApp has been a tremendously popular and well regarded service. Google has approached WhatsApp before, so this deal closing soon would surprise few. The acquisition would also help solve mobile messaging for Google, which Digital Trends describes as a "huge, gaping hole in Google’s mobile strategy."

SEE ALSO: WhatsApp Coming to BlackBerry 10 Platform

Facebook acquired Instagram for $1 billion last year in a similar deal. But one key difference is that WhatsApp is fully monetized. It's a paid app that regularly tops app store charts in dozens of countries, which helps drive revenue of up to $100 million annually, Digital Trends estimates.



Waterloo, Ontario, Canada

Google's mission is to organize the world's information and make it universally accessible and useful. As a first step to fulfilling that mission, Google's founders Larry Page and Sergey Brin developed a new approach to online search that took root in a Stanford University dorm room and quickly spread to information seekers around the globe. Google is now widely recognized as the world's... more

blog comments powered by Disqus

Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

Who's Hiring

Recent Comments

Powered by Disqus