Google Analytics Evangelist and author of 2 books on web analytics, Avinash Kaushik was recently in Toronto for the eMetrics Conference.
During the question and answer session Avinash was asked, "Which analytics should we share with clients when there's so much analytics?" Here's his answer:
Do you agree with Avinash? Which metrics would you focus on?
Google's mission is to organize the world's information and make it universally accessible and useful. As a first step to fulfilling that mission, Google's founders Larry Page and Sergey Brin developed a new approach to online search that took root in a Stanford University dorm room and quickly spread to information seekers around the globe. Google is now widely recognized as the world's largest search engine --... more
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