Google Tried to Buy Toronto's InteraXon: Report

Posted by Knowlton Thomas

Software giant Google made a move to acquire Toronto-based InteraXon but the Canadian company wasn't interested in selling.

InteraXon, which makes the brainwave-sensing headband Muse, was approached by Google, who wanted to buy the company whole, according to "a source close to the startup speaking to TechCrunch."

Looks like CEO Ariel Garten is sticking to her guns. She said last year she wants to build a $500 million business within the next few years. With $7.2 million raised and Canadian Startup Award finalist title, InteraXon—named one of Canada's most dynamic and visionary tech firms of 2013—is in a stage of rapid growth and shows no signs of slowing down.

 

 

Quoth TechCrunch:

Garten was approached by Google cofounder Sergey Brin, longtime champion of the Google Glass wearable headset, according to our source, with an offer to discuss Google’s interest in the company. The tech could fit into Google’s plans in a number of ways. Most immediately, it would offer Glass an alternate input method that wouldn’t require users to employ their hands or voice at all. Of course, it also has ramifications in terms of its potential for collecting and aggregating data from a new source. Brainwaves are a newly emerging biometric information category, and one that has immense potential in terms of what benefits it could yield to a data-centric company like Google.

For now, Google will have to forge on ahead without Muse's brainwave-sensing capabilities. But for InteraXon, it's nice to know you're wanted.

UPDATE: InteraXon informed us via Twitter this rumour is not true.

Company:
Google
Website:
http://www.google.com
Location:
Waterloo, Ontario, Canada

Google's mission is to organize the world's information and make it universally accessible and useful. As a first step to fulfilling that mission, Google's founders Larry Page and Sergey Brin developed a new approach to online search that took root in a Stanford University dorm room and quickly spread to information seekers around the globe. Google is now widely recognized as the world's largest search engine --... more

Company:
InteraXon
Website:
http://www.interaXon.ca
Location:
Toronto, Ontario, Canada

Our vision is to become a valuable part of your daily life, giving you degrees of freedom, connectivity and happiness you would never have imagined. We develop engaging experiences using brainwave sensing technology that free you from physical, emotional and mental obstacles so you get more out of every moment. We create technology that makes your life better and gives you ways of unlocking potential that you... more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more



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