Google won't be getting Groupon, but two other companies acquired and online bookstore launched
While it looks like Google’s attempt to acquire Groupon is truly dead, deceased, run down the curtain and gone to join the choir invisible, that hasn’t stopped the search giant from keeping busy in terms of acquisitions.
Firstly, they acquired Seattle’s Widevine, a video technology company that has, among other things, taken care of digital rights management for companies such as AT&T, Netflix and NBC. And considering how Google’s YouTube has been sued over DRM issues before — including by NBC’s parent company Viacom — it looks like this acquisition could help them crack down on unwanted uploads of copyrighted material.
The other acquisition was Phonetic Arts, a U.K. company that works on speech technology for video games.
Add this to Google’s launch today of their online bookstore (currently serving American customers only), and you have a busy and productive week for Google, with or without Groupon in the fold.