Groupon Acquires Canadian Couponing App

Toronto mobile cash back and couponing app SnapSaves has been acquired by Groupon for an undisclosed sum.

Launched less than one year ago, SnapSaves was the first mobile app launched by daily deals platform Buytopia.

According to SnapSaves' acquisition announcement today, the ownership change will not affect current app users.

"Nothing else has changed. Your SnapSaves account will continue to work just as it does today. There’s nothing else for you to do, but snap away and enjoy savings on the things you buy every day".

SnapSaves' brand partners will benefit though.

"Our audience has grown to include Groupon’s 52 million active customers and 80 million mobile app downloads. Our reach is unmatched in driving sales volume and velocity".

LaBarge Weinstein acted as counsel to SnapSaves with a team that included James Smith, Estelle Duez, Gisèle Salazar, and Kyle Lavender.

Chicago, Illinois, United States

Launched in November 2008, Groupon features a daily deal on the best stuff to do, see, eat, and buy in a variety of cities across the United States. We have about 200 wonderful people working in our Chicago office (a handful of whom you can see to your right), along with a smattering of people in Groupon's other cities. Our company philosophy is pretty simple: we treat our customers the way we... more

Mississauga, Ontario, Canada offers the ultimate buying experience. We give our customers the opportunity to experience and discover the best places to visit, shop and dine for way less than they would normally pay. At the same time we help businesses find new, fun and exciting customers without any of the financial risks associated with conventional advertising. Finally, the best part is that we’ve found a way... more

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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more

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