gShift Acquires SiteCondor

Toronto’s gShift today announced it has acquired SiteCondor, a Texas-based technology startup that develops website auditing tools for digital agencies and content marketers.

Terms of the deal were not disclosed.

Quoth gShift:

This acquisition further empowers gShift to provide a website analysis tool for agency and brand digital marketers to quickly extract on-page elements and structured data. It enables marketers to analyze and visualize aggregated results, control when and how crawl jobs run and keep an eye on multiple sites with configurable email alerts.

“The acquisition of SiteCondor is a significant step forward in our strategy to empower digital marketers to fully maximize their investments in owned and earned media,” said Krista LaRiviere, cofounder and CEO, gShift. “Today, we’ve taken our platform to a new level. One which enables agencies and brands to more effectively compete by providing critical insight into their web presence, which informs their digital marketing strategies.”

GShift was founded in 2009.