At the beginning of this year we highlighted a number of instances in which Ca nadian and International mobile technology and social media were helping the nation of Haiti recover from the devestating earthquake.
Earlier this morning more than 50,000 Haitians received an SMS warning of a "potentially dangerous storm surge over the coming days."
“Red Cross/DPC: There could be very high tides over the next two days. Be aware of sea water rising and move to higher ground if necessary.” (copy of the SMS in English)
In North America we may be used to smart phones and tablets. However, in developing countries, SMS technology is still a strong marketing and communications tool.
For example, earlier this summer I traveled to East Africa. Although a BlackBerry or iPhone can be found, the infrastructure still can't properly support them. On the other hand, almost everyone has a "regular" cell phone. Many people have more than one cell phone.
Regardless, I'm excited that technology, no matter how advanced, can still play an important role as it is in Haiti.