HootSuite Reveals the Secret Ingredients to a Successful Freemium Business Model [Infographic]

Posted by Techvibes NewsDesk

Canadian startup HootSuite has handcrafted a delectable infographic that "illustrates the parallels between the freemium business model and baking a pie." 

"The infographic offers step by step instructions on how to incorporate all the key ingredients for freemium success: a huge base of free users, a handful of paid users, cheap data storage, cloud technology and an enthusiastic user community," the social media dashboard company says. "We decided to make the technical content a little warmer by combining computer generated graphs and charts with hand drawn line art – a fitting way to represent a technology that brings people together."

HootSuite notes that the most important element of the Freemium Business Model "is the amazing community of users it builds." The Vancouver-based startup affirms that human relationships determine success or failure. 

Check out the infographic below or on their blog.

HootSuite Media, Inc.
Vancouver, British Columbia, Canada

HootSuite is a social relationship platform for businesses and organizations to collaboratively execute social media strategies across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences... more

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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property. Originally founded in 2002, Techvibes is dedicated to covering social, mobile, and startup news that impacts Canadians. Our editors and nationwide network of reporters combine breaking hyperlocal news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and... more

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