As mentioned earlier, the New York Times is implementing a paywall that will see full access to its digital platforms cost as much as $35 per month.
The fortunate part is, bypassing this is easy. Here's how:
1. Freebies. First of all, the NYT will allow readers up to 20 free articles. Hardcore readers may consume this level of content in a single day, especially skimmers, but many may find this reasonable. Imagine if you read an average of even 30 articles per month - would you really pay $15 or more just to view an extra 10 articles?
2. More freebies. Referral links work beyond toward this 20-article count. That is, if you click a link to an NYT article from Twitter, Facebook, or Google, for example, it's free and viewable even if you've hit the 20-article count. (Note: Google referrals are limited to five articles per day, but that alone is up to 155 articles per month.)
3. Even more freebies. Search engines, as alluded to above, can let you tap into NYT content for free beyond your 20-article limit. Currently, Bing isn't restricted like Google, so - and this may be the only time I ever endorse Bing - it's probably your best bet to access the NYT (just scan the homepage then keyword search the title in quotations).
Granted, the NYT may impose further restrictions, but as it stands, it's exceptionally easy to bypass the paywall and tap into a generous amount of content for free. All the more reason for the digital subscriptions to cost half or less of what the paper plans to charge, which appears to be far too rich for the blood of most, according to disappointed commenters on the site and frustrated readers on Twitter.