Launch @ GROW Startup Profiles: Squamish's Tiipz

by Bryce Tarling | Startups

Techvibes is a media sponsor of the upcoming GROW Conference in Vancouver and will be highlighting the 15 Canadian startups that are selected to showcase at the conference's opening reception at Launch @ GROW on August 17th.

Squamish's Tiipz is one of the fifteen startups that has been selected and may be one of four chosen to pitch live on stage at the GROW Conference on August 18th.

Tiipz is a social platform that gives businesses a new way to reach out and gather information through micro research. It functions based on the use of micropinions, which are poll questions that use text, images, and videos. Each micropinion poll behaves like a tweet. They're fast to create, easy to answer, socially sharable, and rewarding for respondents.

Tiipz is easy to use: register, create a page, and then start creating micropinions. The polls will be posted to a Tiipz page, but will still be sharable with other social media streams such as Twitter and Facebook. The service can also be linked to QR codes and location-based services. Tiipz also uses analytics to create instant statistics based on demographics and how people are responding.

Large brands can turn their large base of followers/customers into research panels for instant and valuable feedback. Small/medium-sized businesses will also have an affordable way to do market research. Everybody can use Tiipz as social content to create and increase engagement.

Squamish, British Columbia, Canada

Founded in 2010, and launched April 2012. Tiipz is an enterprise SAAS platform that enables brands to capture in-the-moment, contextual insight from mobile consumers. Tiipz allows those businesses to create customized mobile campaigns (rewards programs, contests and promotions) that are unlocked by consumers who answer interactive rich media questions on their mobile devices. The resulting... more

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Bryce Tarling

Bryce Tarling

Bryce is currently studying in the Douglas College Print Futures Program in pursuit of a career in writing and editing. He has worked as an English teacher both in the Lower Mainland and in Japan. He has also served brief stints in the restaurant industry. In his free time he enjoys photography, consuming media in the form of books, film, and music, and finding delectable places for trying... more

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