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MakeGood Looks to Leverage Cisco Partnership

Posted by Jonathon Narvey on Thu, March 5, 2009 11:42 AM · Filed under Seattle, Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo , Social Media · Comments

Award for "best tongue-in-cheek line" at a gathering of MakeGood stakeholders and media on Wednesday night at their downtown office goes to MakeGood founder and CEO Richard Goosen.

"I like to say that between us and Cisco, we do about $40 billion in business," Goosen says (Cisco reportedly has annual revenues of $39 billion, according to Wikipedia). "Actually, we're quite similar organizations, in that we both had less than $50 billion in revenues last year."

Goosen stressed the importance of building relationships with strategic partners in helping build the MakeGood brand as quickly as possible.

MakeGood also announced it has rapidly built up its presence online with the aid of Twitter, garnering well over 1,000 followers in just eight weeks.

The company provides interactive badges companies can put on their website to highlight good social actions employees have accomplished.

 
Company:
MakeGood
Website:
http://www.makegood.com
Location:
Vancouver, British Columbia, Canada

MakeGood enables companies to communicate their social responsibility effectively to their customers. Through the MakeGood website, companies are... [more]

 

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Jonathon Narvey
Who are you? I’m a Vancouver-based copywriter, journalist and blogger. I split most of my time between a daytime writing gig for a large tech firm in downtown Vancouver and my own freelance copywriting business. I pretty much spend all my time at work or at home making different combinations of words look pretty. What’s your background? Born...[more]

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