Mark Evans - telling compelling stories
Mark Evans, a Toronto traditional and social media consultant, presented a session during PodCamp Toronto at Ryerson's Communication Centre.
Mark argued that telling a compelling story is vital when conducting business online or even establishing a personal online brand. In the video clip below Mark introduces the importance of telling a good story and shows us a video clip of The Master Storyteller:
Below is a copy of Mark's Slide Share presentation:
PodCamp Toronto Presentation (Mark Evans)
View more presentations from Mark Evans.
Is Mark correct? Is it important to tell a compelling story? Or is the product, or even the medium, the important thing?
