One-Third of Digital Content Will be Stored in the Cloud by 2016 [Infographic]

Posted by Techvibes NewsDesk

Canadian digital publishing software startup Uberflip has published an infographic covering the future of the cloud and what it means for consumers and marketers.

The Toronto-based company compiled data from Forrester Research, Forbes, Gartner, and Cisco to visualize insightful facts and figures about the adoption rates of cloud computing, the readiness of different markets, and case studies on companies that have utilized the cloud to their advantage, including BC's Whistler Blackcomb leveraging Vancouver startup HootSuite's technology.

Key takeaways include that, by 2016, over one-third of global digital content will be stored in the cloud; that the average storage per household will grow from 464 gigabytes in 2011 to 3.3 terabytes in 2016; and that the global market for cloud computing will grow from $40 billion in 2011 to more than $241 billion in 2020.

“Cloud-based tools and technology are changing the way marketers reach and engage with their audience, such as the ways in which they can now distribute and store content,” explains Neil Bhapkar, Director of Marketing for Uberflip. “Cloud computing can be secure, allows for multi-device distribution, and ultimately enhances the bottom-line through cost savings and more efficient marketing efforts.”

Company:
HootSuite Media, Inc.
Website:
http://www.hootsuite.com
Location:
Vancouver, British Columbia, Canada

HootSuite is a social relationship platform for businesses and organizations to collaboratively execute social media strategies across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences... more

Company:
Uberflip
Website:
http://www.uberflip.com
Location:
Toronto, Ontario, Canada

We empower marketers to control their content experience. Uberflip empowers marketers, publishers, professionals, educators and corporations with the tools to produce great content marketing experiences that can be distributed and tracked everywhere. Our clients have been converting PDFs into branded, page turn Flipbook experiences with us since 2009 and more recently all forms of content such as Videos, Tweets,... more


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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property. Originally founded in 2002, Techvibes is dedicated to covering social, mobile, and startup news that impacts Canadians. Our editors and nationwide network of reporters combine breaking hyperlocal news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and... more



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