PetalMD Acquires Medago, Enters E-Prescription Market

PetalMD has acquired Medago.

Canada’s largest network of physicians scooped up the Montreal-based e-prescription startup for an undisclosed sum.

With the acquisition of Medago and the recent development of a patient booking system for medical clinics, PetalMD moves closer to its mission to become a patient-focused platform that improves access to care.

“Our vision is for every Canadian to have the ability to book their doctor’s appointments online, visit the right doctor via our scheduling solution, and receive a notification when their prescription is ready, all for free,” says PetalMD’s CEO, Patrice Gilbert.

As the only app-based e-prescription service in Canada that connects doctors to pharmacists, Medago has attracted attention from many pharmacists.

A recent Canadian Institutes of Health Research study showed that one in three prescriptions go unfilled in Canada.

Alex Aoun, founder of Medago, will join the PetalMD team to integrate the solution to the platform and work towards a full launch in mid-2016.