PlentyOfFish Acquires FastLife to 'Drastically Change Future of Online Dating'

Posted by Rob Lewis

Vancouver-based PlentyOfFish has acquired FastLife, a speed dating and singles event company.

According to POF, this strategic acquisition is "positioned to drastically change the future of the online dating industry" by combining its influence in the online dating space with FastLife’s current operations in the US, Canada, Australia, New Zealand, and the UK.

“The direction of online dating is undeniably headed towards a merging of the online and offline worlds, so this is a major move towards changing the way single people meet and interact,” says Markus Frind, founder and CEO of PlentyOfFish.

“PlentyOfFish has always understood the importance of live events," he added. "Currently our users host over 300 events worldwide each month. Now more than ever, we understand the importance of offering singles innovative, new ways of connecting face to face."

FastLife holds 2,400 events a year, with 60,000 urban professional singles in attendance. These events have generated annual revenue of more than $2.5 million. Frind says PlentyOfFish and FastLife will be rolling out singles events across "hundreds of untapped US cities" over the next year.

This is the first major acquisition for POF, but according to Frind, it won’t be the company's last. “PlentyOfFish will continue to grow our reach within the online dating industry. We want to invest over $30 million in the next 12 months," he noted.

Photo: 24 Hours

Company:
PlentyOfFish (POF.com)
Website:
http://www.pof.com
Location:
Vancouver, British Columbia, Canada

PlentyOfFish is the world’s largest online dating site, with over 80 million registered users. Beginning as a small start-up out of CEO and founder Markus Frind’s apartment in 2003, it soon revolutionized the online dating industry as the first free site. Since its inception, PlentyOfFish has offered the first and most advanced matching system in the industry and a series of personalized relationship tests for... more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more



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