Polar Mobile partners with Metroland Media to launch 500 Apps

Polar Mobile announced this morning plans to launch over 500 mobile Apps with Metroland Media for 104 local community newspapers across smartphone and tablet devices. Metroland is Canada’s largest community newspaper publisher with a combined distribution of 5 million copies per week across all of its community newspapers.

“We are truly excited to take our leading community brands into the mobile application space with this unique and comprehensive solution, giving our readers and customers new ways to interact with our award-winning local content,” said Ian Oliver, President, Metroland Media Group.

“The local newspaper space is an untapped opportunity in mobile, as the content is exclusive and the advertiser needs are unique”, says Kunal Gupta, Chief Executive Officer, Polar Mobile. “We are proud that Metroland selected Polar Mobile to partner with to launch over 500 mobile Apps and plan to grow our presence in the local newspaper market globally”.