Prepare to be impressed: Interactive social analytics come to HootSuite

Posted by Knowlton Thomas

Vancouver-based HootSuite has just launched its latest new service, HootSuite Social Analytics.

This new service will provide a comprehensive view of statistics from Twitter, Facebook, Google, and more in real-time and with some impressive features.

Integrated with Google Analytics, HootSuite’s new Social Analytics consist of over 30 individual report “modules” accessible through a re-designed launch bar. Users can select from a variety of modules in any combination to build custom reports, or for quick reporting, choose from a selection of pre-made report templates. This means you can Track Twitter brand mentions, measure Twitter profile follower growth;, examine Facebook Likes and demographics, etc.

And my favourite part: report appearance can be customized with headers and logos, as well as with charts and graphs, ror a custom-branded report appropriate for clients or companies. 

Once created, analytic reports remain interactive and can be edited or adjusted at any time. Reports can also be shared with any HootSuite user, not just team members. In fact, reports can even be delivered via emailed PDF on a daily, weekly, bi-weekly, or monthly schedule.

All HootSuite users, Basic customers, have access to the new functionality. The reports are purchased by “points," which are purchased by users (with real money).

HootSuite Media, Inc.
Vancouver, British Columbia, Canada

HootSuite is a social relationship platform for businesses and organizations to collaboratively execute social media strategies across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences... more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis, hiking, and exploring weird side streets. more

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