RedFlagDeals.com purchased by Yellow Pages Group

Posted by Rob Lewis

The Yellow Pages Group (YPG) announced today that it has completed the acquisition of Toronto-based Clear Sky Media, owner of RedFlagDeals.com, a site that provides online promotions and shopping tools to Canadians. With 2.2 Million unique visitors every month, RedFlagDeals.com attracts an engaged community of savvy shoppers.

The acquisition includes three destinations that serve Canadians nationally - RedFlagDeals.com, PriceCanada.com, and Scarlett Lounge.

“The Yellow Pages Group network of properties continues to grow and expand,” said Stephane Marceau, Chief Marketing Officer, Yellow Pages Group. “With RedFlagDeals.com, we will further help Canadians in making smart purchasing decisions, in finding the best merchants, the best deals and in reaping savings. It is equally great news for YPG advertisers who will soon have a simple yet powerful way to promote their offerings to existing and new customers. Conducting targeted online and mobile coupon campaigns is about to become easy for advertisers of all sizes.”

RedFlagDeals.com was started nine years ago by President and Founder Derek Szeto. Originally the focus of RedFlagDeals.com was technology shopping deals but over time thanks to the addition of a forum a community grew around all types of shopping.

No details on acquisition price have been released however Szeto will remain with the company.

Company:
RedFlagDeals.com
Website:
http://www.RedFlagDeals.com
Location:
Toronto, Ontario, Canada

RedFlagDeals.com is Canada's largest bargain shopping community! Saving money is as Canadian as poutine or rolling up the rim on a double double. We search the online stores and store flyers for the best prices, free stuff, and Canadian coupons. If you find a great sale while shopping, a warehouse sale or a Canadian coupon, send it in and share your deal! Be sure to check out the RedFlagDeals.com Blog! Visit... more

Company:
Clear Sky Media
Website:
http://clearskymedia.ca/
Location:
Toronto, Ontario, Canada

Clear Sky Media is a Toronto-based firm that provides unique online channels for marketers to reach consumers with its sites: RedFlagDeals.com and PriceCanada.com. RedFlagDeals.com harnesses the power of community to scour Canada for all of the latest shopping information. The site is a valuable resource to consumers and provides unique marketing opportunities for advertisers. According to Alexa.com, it is one of... more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more




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