Research in Motion's CEO says forthcoming enterprise tablet, the PlayBook, will cost less than $500

Posted by Knowlton Thomas on 2010-11-10 8:12:00 AM

Silencing critics who predicted the high-RAM, high-res video output, dual-camera wielding PlayBook would command a price point in the four sigits, RIM co-CEO Jim Balsillie stated today in a media interview that the company's forthcoming enterprise tablet computer would be priced below $500 - far less than even the iPad's cheapest (and rather useless) model. The best iPad model costs well over $800.

rim playbook

Despite this surprisngly low price, RIM's PlayBook is not apt to be an "iPad killer," and the Canadian tech titan is perfectly okay with that. Much like the company's email-friendly Blackberry product line, the PlayBook is aimed to thrive in the corporate realm, with business-oriented consumers picking it up on the side as well.

Company:
Research In Motion
Website:
http://www.rim.net
Location:
Waterloo, Ontario, Canada

BlackBerry (Research In Motion) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. RIM's portfolio of award-winning products are used by thousands of organizations around the world and include the BlackBerry® wireless platform, software development tools, and software/hardware licensing agreements. more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more

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