RIM announces BBX, the platform that will 'leapfrog the competition'
RIM announced its new BBX platform at BlackBerry DevCon in San Fransisco this morning.
CEO Mike Lazaridis has announced that BBX is very real and is the official name of the company's next-gen operating system. Yesterday, also-CEO Jim Balsillie stated that BBX is a "leapfrog" over the competition, a bold statement considering Apple just launched iOS 5, Windows just launched Mango, and Google's next-gen Android is arriving soon. Not to mention RIM has gained a recent reputation for promising plenty and delivering too little, too late.
At the event, RIM threw around some stats: it has 70 million subscribers worldwide, up from 50 million last year. There are 50 million BBM users, up from 28 million last year. And the BlackBerry App World has reached one billion downloads with over five million downloads per day.
Some believe RIM is poised to make a comeback.
More details on BBX to come.